What is the difference between digital marketing & Online marketing?
What is the difference between digital marketing & Online marketing? The term “digital marketing” has been used interchangeably with “online marketing” or “Internet marketing”. Digital marketing and Internet marketing are remarkably similar, but they do differ slightly. Definition of these two terms are: Digital marketing Digital marketing is a broad term that describes a set of marketing strategies that use digital channels to promote your products or services. This term is an umbrella term that describes anything that uses a digital platform for marketing your business, from social media platforms to TV ads. Digital marketing ads aren’t limited to the web. Internet marketing Internet marketing, also known as online marketing, is a subset of digital marketing that includes strategies you use to market yourself online. To qualify as an Internet marketing strategy, it must require the Internet to work and connect with leads. Internet marketing fo...